The key to publicity is getting noticed by your key audience. For hotels, motels and other accommodations, this is about understanding who the audience is; and then cater to that audience.
marketing
KIVALLIQ Inuit Contribitions To Small Business (CSB)
The CSB Program encourages Inuit economic development for Inuit registered in the Kivalliq region of Nunavut. They are eligible to receive a grant or a loan of up to $5,000 to start or grow a business. You can use the grant for: start-up, growth, marketing & training. For more details: https://www.kivalliqinuit.ca/funding-programs-2-2/
Northwest Territories Tourism Funding: Tourism Product Diversification and Marketing Program
Who is eligible? NWT Businesses, economic development agencies, and communities. Aboriginal Organizations. Potential aboriginal culture tourism ventures. Funding Under TPDMP support can be provided in three schedules: Schedule 1: Business Planning and Transition Assistance Up to $25 000 is available per applicant. Funds may be applied toward the development of business plans to enhance an existing tourism product or develop a new product with the intent of increasing revenues for an existing...
Porthole Solutions.com Acquired by Web321
We are proud to pick up the mantle of Porthole Solutions. Back in the day, they provided full service solutions. As they said it, back then: We provide full web services, including hosting and domain registration, and create custom designed websites that can be maintained by you depending on your needs. With advances in technology, it is easier than ever to have a professionally designed web presence to market your products and services to your clients in the most effective way possible....
Indigenous Funding Options in BC
National Programs PacifiCan Jobs and Growth Fund If you are working on a project for your business to transition to a green economy, foster an inclusive recovery, become more competitive and create jobs for Canadians, you could get a contribution for up to 100% of the project’s cost. https://www.canada.ca/en/pacific-economic-development/services/funding/jobs-growth-fund.html Natural Resources Canada Indigenous Forestry Initiative Funding of up to $6.2 million available for period 2021-2023...
Top 7 Signs A Website Is Abandoned
Websites need TLC. A garden and a website have a lot in common: They start in the dirt: for gardens, it’s literal soil; for websites, it’s dirt poor rankings and lack of discoverability. The conditions need to be favourable to growth. Plant the seeds and give them some time. Nurture them. Prune the weeds (ie. spam comments and performance issues). An abandoned website can pose some liability for the site owner– the business the website represents. It could have outdated information, security...
17 Ways To Win at Growth Hacking
Growth Hacking is a great option for anyone looking to grow their business fast! For anyone unfamiliar with the term, growth hacking refers to a series of techniques used to add social media followers rapidly and with minimum investment on your part. As growth hacking’s popularity grows, people are coming with more and more ways to draw followers to their brand. The tricky part is usually finding out which technique works best for you. Don’t worry, we’re here to help! So, in no...
Turning the Clock, One More Time (Daylight Savings Time)
On November 1, many provinces and territories across Canada may be turning the clock back an hour for the last time. Before automation in technology, we were required to remember two special dates that required the hard labour of changing our clocks by an hour. This quirked its way into two sayings we’ve engraved into our brains “Spring Forward” and “Fall Back” - a way to depict which direction to move the hour based on the season. However, even with technology advancements that meant...
Keeping Up With Google Algorithms
Google’s algorithm is known to have core changes every few months to improve the quality of search results – what does this mean for you and your website? With every change to the algorithm, if not detected immediately, can lead to severe impacts on your website performance and discovery. In some instances, small businesses have had their websites penalized and others have recovered from past penalizations. How your business can be affected by updates of the Google algorithm: Website...
Web Maintenance Checklist
If you own a site, whether it is for personal use as a blog or you use it for your business, the site must be maintained frequently. The system is constantly updated and if you do not take enough care of your site through proper web maintenance, you will not attract traffic. Getting traffic and converting those visitors into customers is a key point in having a web presence. There are many things you should do to maintain your site, and we have made a list that will help you further. Be sure...